Zaudhaus Design - Microsoft

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Microsoft
Partner Marketing Promotion

Microsoft Partner Marketing retained Zaudhaus to help develop a promotional campaign to highlight new programs for Microsoft Parnters. We suggested the dynamic quality of racing teams to help get the audience excited. The visual style and overall concept was so successful that the program has since expanded.

Animation: Microsoft Parnter Marketing

Year Built: 2004
Project duration: 3 months
Zaudhaus role: Interaction Design, Workflow, Visual Design

Services
Interface Design & Application design

Industries
On-Demand Applications

The Challenge: Translate the functionality from Akimbo's existing set-top box to the Web. Enable existing users to access all of the same functionality they have at home with their Akimbo system, through the Web. Extend the Akimbo brand to the Web and establish the Desktop application as a clear and simple partnering product with the set-top box.

We worked diligently to combine the establish functional flow from the set-top box with familiarity with Web interaction protocol to define the functionality for the Web service. We worked closely with Akimbo engineers to best understand the featureset as well as work with changing specifications for the set-top box that was happening weekly. Ultimately, we developed a system that rivaled the ease and functionality of the set-top box and in some cases made functionality easier via the Web.