We are an innovation and design studio for start-up and fast-growth companies that want to win in new markets.
JASÖN Natrual Cosmetics approached Zaudhaus to help them revitalize some of their older brands as well as work on developing several new products. We worked directly with brand managers to get clear direction on the brand concepts and then we worked to develop an identity, look & feel, and ultimately an entire line of product packages. Ester-C was a long-time seller that was slowing down; and RED was a new product derived from African Red Tea.
A popular brand for the last 40 years, Follow Your Heart is a privately owned Southern California vegan food brand that started in the ’70s and fast became loved because of it’s attention to quality, environmental practices, and great taste.
Coffee Bean & Tea Leaf knew their packaging and collateral just did not measure up to the competition. Seeking to be that ultimate “third place” in consumer’s lives, they asked us to find a way to stand out and still stay true to their long history of simply the best coffee and tea. Our solution highlights that hand-crafted quality and richness associated with their high-quality products made simple.
In 1992, when America only knew about Celestial Seasonings, Good Earth Tea, and Lipton, a small group of “Zentrepeneurs” decided to try and shake things up. I was fortunate enough to be part of this small team that forever changed the way America thinks about Tea.